Wanna let Red, Yellow and the rest of the gang out of the bag and into your house? (They’ll wipe their feet on the mat before walking over your tablecloth, we promise.) Watch the M&M’s® come to life in full 3D right before your eyes.
M&M’s® Action Pack lets you interact with your favourite M&M’s® characters wherever you are. Using a little something called ‘Augmented Reality’ technology; you can now play with Red and Yellow in your own home. You call the shots! You can poke and swipe to interact with them, or just sit back and watch what they get up to.
There will be a new interactive episode to play with every week for 10 weeks. That’s 10 to collect! All you need is this app on your phone and a specially marked medium or jumbo pack of M&M’s®.
Download M&M’s® Action Pack now. Red and Yellow can’t wait to meet you.
EPISODE 1 LAUNCHES SEPTEMBER (17/9/12)
• Watch the M&M’s® characters come to life in full 3D before your very eyes.
• Collect all 10 augmented reality episodes over 10 weeks.
• Tap and swipe characters to interact.
• Capture and store photographs of the characters in your environment.
• Share your snaps with your friends on Facebook and Twitter.
After downloading this app, simply point your Android phone at specially marked medium and jumbo packs of M&M’s® and get ready to meet Red, Yellow and the rest of the gang in 3D.
Merchantwise Pty. Ltd. and Tectonica Australia Pty. Ltd. developed this app on behalf of Mars Australia Pty Ltd.
This software has been developed using metaio Mobile SDK. For more information regarding metaio Mobile SDK license terms please go to: http://www.metaio.com/imprint/