“The Value of $1” project is a new social business in which participation is as simple as purchasing an electronic study book for just one dollar.
The one dollar spent to purchase an electronic study book of the Bengali language goes to a fund that subsidizes the production of T-shirts with educational prints and study books that will help raise the literacy of children in Bangladesh. Thanks to this fund, the T-shirts and study books can be sold at a local price that is nearly equivalent to one dollar. All production and sales of the T-shirts and study books are conducted in Bangladesh, and profits from sales are invested in other projects aimed at contributing to society through the production and sales of clothing in Bangladesh.
An electronic certificate of participation is issued to those who register with the project through the app. Production and sales progress in Bangladesh is updated on your certificate so you can see how your one dollar is being used.
【Participation in the project is limited to the first 10,000 registered users.】
Social business: A new business structure for contributing to society, such as eradicating poverty, advocated by Nobel Peace Prize recipient Muhammad Yunus. The app sale price of $1 USD has been converted to the local currency based on the exchange rate on the app’s launch date, March 29, 2012. However, in the case that the aforementioned converted price is less than the Android Market’s minimum sale price, the sale price is set as the minimum sale price in that particular country. Please note that when converted into local currency, the app sale price may not be an exact “one dollar;” that quantity is used as an index for understanding what can be accomplished with an equivalent amount of money.
Features of “The Value of $1” App
- An electronic version of the study books that are sold in Bangladesh.
- An electronic certificate of participation (limited to the first 10,000 registered users)
- The certificate of participation is updated to show how your one-dollar investment is being used in Bangladesh.
- Project report from Bangladesh
(Periodic reports on the delivery of T-shirts and study books to local children)
- Description of the social business concept and Grameen UNIQLO initiatives