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Android Apps > Strategy > No. 10: Full Confidence
App profile & analytics · Strategy · Data updated 2026-10-08
No. 10: Full Confidence icon

No. 10: Full Confidence

by Sleepy Boy Studios · $3.29 · Version 1.10.0

“You're the British PM. Everything is falling apart and you have to fix it.” the developer's tagline

Availability On Google Play since June 2026 ↗
Rating on Google Play
5.00/5
211 ratings
At a glance AppBrain's trailer of this app, made from our data
Rating
5.00
211 reviews
Total installs
13
thousand
Installs, last 30 days
1.2
thousand
Best rank
#4
Top Paid, Strategy, United Kingdom
Last updated
September 16, 2026
1.10.0
AppBrain's verdict Loved by usersTop 10

No. 10: Full Confidence has 13 thousand installs. Users love it: 5.0 stars from 211 ratings. Its best ranking is #4 in Top Paid, Strategy in United Kingdom.

No. 10: Full Confidence is made and published by Sleepy Boy Studios. AppBrain is an independent app data site and isn't affiliated with Sleepy Boy Studios. The app name, icon, screenshots and description belong to Sleepy Boy Studios and are shown as published on Google Play.

About No. 10: Full Confidence

No. 10: Full Confidence is a strategy app developed by Sleepy Boy Studios.

Install Statistics

No. 10: Full Confidence has been installed 13 thousand times. In the last 30 days, the app was installed 1.2 thousand times. It is ranked #4 in strategy.

User Ratings

No. 10: Full Confidence is rated 5.00 out of 5 stars. The rating is based on 210 ratings.

App Information

No. 10: Full Confidence costs $3.29. The app size is 6.63 MB. The latest version available is 1.10.0. The last update was on September 16, 2026.

Technical Requirements

The app has a content rating of High Maturity. The app has been available on Google Play since June 2026.

Description by Sleepy Boy Studios (from Google Play)
Welcome to 10 Downing Street. You're the new Prime Minister of the United Kingdom in this satirical strategy game for people who think they could do better. Try not to get sacked.

A crisis lands on your desk every month. Pretty much everyone is on strike. Your Chancellor has done something you're hoping the press don't find out about. The Daily Reckoning has turned. You have seconds to respond but every decision might please one faction and infuriate another.

Four groups hold your fate:
- Cabinet: Your inner circle. Lose them, lose control.
- Backbenchers: Your own MPs. Several have started a WhatsApp group.
- Media: They were briefly on your side. That was a different week.
- Public: Patient, mostly. They remember the big decisions.

Let any faction hit zero and it's over. A new Prime Minister inherits your mess and the world remembers every decision you made.

FEATURES
- 300+ political crises
- Multi-part storylines where your choices echo forward
- Timed decisions under pressure
- General elections, second terms and escalating instability
- Custom PMs - change your portrait, name and party colour
- Each PM continues where the last one fell
- The Queen of the Humber leadership challenge
- Reshuffles to help you stay in power
- PM history, records and portraits of your fallen leaders
- The Daily Reckoning newspaper reacts to your every failure
- Game Centre achievements
- Optional Special Adviser Pack with impact previews, longer timer, crisis log and post-crisis briefings

THE WORLD REMEMBERS
Each Prime Minister continues where the last one fell. Decisions echo forward. A bad call from the first PM can land on your successor's desk. The longer Britain has been ungoverned, the harder it is to govern.
Survive a term and face a general election. Win a majority and carry on into a second term, with harder crises, and a party that is starting to wonder if someone else might do it better. Lose and it's over. Britain moves on. It always does.

HOW LONG WILL YOU LAST?
Your record as PM will be remembered. The epitaphs are not kind. Your portrait will hang in a corridor no-one visits but you can do better than that. Maybe.

A work of satire. All characters, crises, and political parties are entirely fictional. Any resemblance to actual governance is purely coincidental.

Recent changes:
- Our Chief Mouser has finally arrived and is very busy with important mouse chasing business.
- Our beleaguered PM has decided to redecorate their office, to boost national morale!
- Even more achievements, for your woeful attempts at governing...

We wish to assure the public that any previous bugs were entirely the fault of the opposition, and their removal represents a decisive victory for the British people.
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App Performance Report

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Screenshots

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Screenshots by Sleepy Boy Studios, from the Google Play listing
Official page on Google Play

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Google Play Rating history and histogram

Rating history
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210
0
0
0
0

Installs over time

Installs over time
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No. 10: Full Confidence has been installed 13 thousand times. Over the past 30 days, it averaged 41 installs per day.

Changelog of No. 10: Full Confidence

Show changelog

Developer information for Sleepy Boy Studios

Sleepy Boy Studios

support@fullconfidence.co.uk

Website

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Comments on No. 10: Full Confidence for Android

★★★★☆ Julian R · Aug 27, 2026
Good fun, addictive and funny, but it seems to repeat the same things a lot, so I think there is some tweaking to be done to the randomization. Some of the scenarios seem to be more fleshed out than others, not sure if some are somewhat placeholder-y. It's worth the price for a couple of hours of fun though!
★★★★☆ Nick Darlow · Sep 7, 2026
An enjoyable game. I would prefer more meaningful choices than those typically given. For example, what is your budget? Do you permit new oil development? That sort of thing. At present the options are typically along the lines of given you have approved fracking what sort of press statement do you release. This feels peripheral.
★★☆☆☆ Ivo Fiennes · Aug 20, 2026
Seemed interesting at first but has no real depth. Maybe after some content updates or expansions it could be worth the money, but at the moment feels like a demo more than anything. Concerning to see there are already in-app purchases available.
★★☆☆☆ Nathan Jefferies · Sep 13, 2026
It's a Reigns-like with constantly-repeated events and little in the way of building storylines and consequences as the description suggests. The result of the choices you make are often unclear, and you're expected to pay for DLC to tell you what's happening. The writing and the UI have a strong AI feel to them. There are a few funny lines, but it's not cutting-edge satire. Disappointed with the experience after reading the glowing press coverage.

Google Play Rankings for No. 10: Full Confidence

Top rankings

Rank Country Category List
14 United Kingdom Games Top Paid
4 United Kingdom Strategy Top Paid
68 India Strategy Top Paid
68 Poland Strategy Top Paid
68 Slovakia Strategy Top Paid
69 Austria Strategy Top Paid
69 Belgium Strategy Top Paid
69 Switzerland Strategy Top Paid
69 Czech Republic Strategy Top Paid
69 Denmark Strategy Top Paid
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Ranking history in United Kingdom

Ranking history
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Technologies used by No. 10: Full Confidence

11 permissions · 15 libraries
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Frequently asked questions about No. 10: Full Confidence

Is No. 10: Full Confidence free?

No. No. 10: Full Confidence costs $3.29 on Google Play.

Is No. 10: Full Confidence still available?

Yes. No. 10: Full Confidence is on Google Play, and the last update we saw was on September 16, 2026.

Does No. 10: Full Confidence contain ads?

No. Google Play does not list No. 10: Full Confidence as containing ads.

How large is No. 10: Full Confidence?

No. 10: Full Confidence is 6.63 MB.

Is No. 10: Full Confidence suitable for children?

Google Play gives No. 10: Full Confidence a high maturity rating. It is meant for adults.

How many times has No. 10: Full Confidence been installed?

Google Play lists 10,000+ installs for No. 10: Full Confidence.

How do people rate No. 10: Full Confidence?

No. 10: Full Confidence scores 5.00 out of 5 stars, from 211 ratings on Google Play.

Who made No. 10: Full Confidence?

No. 10: Full Confidence was developed by Sleepy Boy Studios. It is listed in the strategy category on Google Play.

What are the best alternatives to No. 10: Full Confidence?

People looking at No. 10: Full Confidence also look at these strategy apps: Prime Minister UK Politics Sim, President: Simulator Game, Prime Minister: Political Sim, President Simulator Offline, Be Iraq's Prime Minister.

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