AppBrain
AppBrain
  • Apps
  • Apps being viewed right now Trending apps today Most popular apps All-time most installed apps Top rated apps iPhone and iPad apps
  • Intelligence ▾
    Intelligence overview → Track any Android app or your whole market
    Track & analyze
    Keyword Tracker & OptimizerTrack & improve Play rankings App Performance ReportOne-off PDF for any app StatisticsFree Android & Play market stats
    Promote your app
    Featured Apps App Links
  • Intelligence
  • Pricing
  • Dashboard
  • Sign up
  • Log in
App Store Apps > Shopping > IPSY: Personalized Beauty
IPSY: Personalized Beauty icon

IPSY: Personalized Beauty

by Ipsy · Shopping · Free
On the App Store since September 2015 · Data updated 2026-10-31

IPSY: Personalized Beauty is made and published by Ipsy. AppBrain is an independent app data site and isn't affiliated with Ipsy. The app name, icon, screenshots and description belong to Ipsy and are shown as published on the App Store.

4.81
224,443 reviews
Free

IPSY: Personalized Beauty Screenshot 1 of 6
IPSY: Personalized Beauty Screenshot 2 of 6
IPSY: Personalized Beauty Screenshot 3 of 6
IPSY: Personalized Beauty Screenshot 4 of 6
IPSY: Personalized Beauty Screenshot 5 of 6
IPSY: Personalized Beauty Screenshot 6 of 6
Screenshots by Ipsy, from the the App Store listing
View on the App Store

AppBrain's verdict

EstablishedLoved by users
Rating on App Store
4.81
224,443 ratings
Last updated
October 8, 2026
Size
40.2 MB

Users love it: 4.8 stars from 224,443 ratings.

Official page on the App Store

User feedback

Ratings and reviews on the App Store

Comments on IPSY: Personalized Beauty for iOS

We don't have enough comments to show example comments. Please check back later.

Store listing

By Ipsy, from the App Store
Description by Ipsy Written by the developer, not by AppBrain. Click to read.
Play, explore, and express your unique beauty with IPSY—curated just for you. We offer 3 plans: Original, Extra, and Ultimate, giving every kind of beauty lover the perfect way to play. All you have to do is take a quick quiz about your preferences (think: skin concerns, hair type, favorite makeup products, and more), and then we match you with the best products for you.

Whether you’re looking to discover unbeatable deals on makeup, skincare, and more; the hottest brands; or a subscription you can truly customize to your beauty preferences and goals, you’re in the right place. As the leading source of beauty discovery, education, and inspiration, IPSY combines personalized products and tips, tricks, and tutorials with member-exclusive deals and shopping events to create the ultimate beauty membership.

From well-known and well-loved makeup brands to new, emerging beauty up-and-comers from around the world, IPSY brings you the very best in makeup, skincare, body care, fragrance, hair care, nails, and beauty tools. We’re talking NARS, BENEFIT COSMETICS, FENTY BEAUTY, M·A·C, ANASTASIA BEVERLY HILLS, SMASHBOX COSMETICS, TARTE, HUDA BEAUTY, IT COSMETICS, GLOW RECIPE, and so many more.

Our free mobile app is the best way to experience IPSY:
• Choose your products every month (1 for IPSY Original and 3 for IPSY Extra and IPSY Ultimate!)
• Get first dibs on a premium, splurge-worthy bonus full-size product by adding a Beauty Boost upgrade to your membership
• See all your curated products before they land on your doorstep
• Discover and learn more about your picks with the thousands of makeup tutorials, face charts, and step-by-step guides we’ve put together to help you create endless looks
• Shop exclusive, members-only sales and save up to 80% on top brands and hot products in our 24/7 IPSY Shop, quarterly Mega Drop Shop, or limited-time-only Flash sales
• Review your products to make your future picks even better. The longer you’re with us (and the more we get to know you), the more we can handpick the best products for you

Join the IPSY fam and be part of a community that encourages you to express yourself, explore, and play beauty your way.

Safety and technology

Found in the app by AppBrain
Price
Free
App size
40.2 MB
Content rating
Everyone

Technologies used by IPSY: Personalized Beauty

Releases

Updates seen on the App Store
Version
4.4.0
Launched
September 2015

No changelog data

Alternatives

Similar apps and more from Ipsy

Alternatives to IPSY: Personalized Beauty

e.l.f. Cosmetics and Skincare icon e.l.f. Cosmetics and Skincare
e.l.f. Cosmetics, Inc.
4.9
Free
40.6K ratings
FabFitFun - Beauty, Fashion icon FabFitFun - Beauty, Fashion
FabFitFun
4.7
Free
17.0K ratings
Scentbird Perfume Box icon Scentbird Perfume Box
Scentbird, Inc.
4.8
Free
88.7K ratings
SALLY BEAUTY icon SALLY BEAUTY
Sally Beauty
4.8
Free
70.1K ratings
Brandefy: Affordable Beauty icon Brandefy: Affordable Beauty
Brandefy, Inc.
4.9
Free
10.7K ratings
JustFab icon JustFab
JustFab, LLC
4.8
Free
14.1K ratings
Ulta Beauty: Makeup & Skincare icon Ulta Beauty: Makeup & Skincare
Ulta Salon, Cosmetics & Fragrance, Inc
4.9
Free
2.5M ratings
Sephora US: Makeup & Skincare icon Sephora US: Makeup & Skincare
Sephora USA, Inc
4.9
Free
425.9K ratings

Rankings

App Store top charts

App Store Rankings for IPSY: Personalized Beauty

This app is not ranked

About the app and developer

About IPSY: Personalized Beauty

IPSY: Personalized Beauty is a shopping app developed by Ipsy.

User Ratings

IPSY: Personalized Beauty is rated 4.81 out of 5 stars. The rating is based on 220 thousand ratings.

App Information

IPSY: Personalized Beauty is freely available from the App Store. The app size is 40.18 MB. The latest version available is 4.4.0. The last update was on October 8, 2026.

Technical Requirements

The app has a content rating of Everyone. The app has been available on the App Store since September 2015.

Developer information for Ipsy

Ipsy

Address:

Frequently asked questions about IPSY: Personalized Beauty

Is IPSY: Personalized Beauty free?

Yes. IPSY: Personalized Beauty is free on the App Store.

Is IPSY: Personalized Beauty still available?

Yes. IPSY: Personalized Beauty is on the App Store, and the last update we saw was on October 8, 2026.

How large is IPSY: Personalized Beauty?

IPSY: Personalized Beauty is 40.18 MB.

Is IPSY: Personalized Beauty suitable for children?

App Store rates the content of IPSY: Personalized Beauty as suitable for everyone.

How do people rate IPSY: Personalized Beauty?

IPSY: Personalized Beauty scores 4.81 out of 5 stars, from 224,443 ratings on the App Store.

Who made IPSY: Personalized Beauty?

IPSY: Personalized Beauty was developed by Ipsy. It is listed in the shopping category on the App Store.

What are the best alternatives to IPSY: Personalized Beauty?

People looking at IPSY: Personalized Beauty also look at these shopping apps: e.l.f. Cosmetics and Skincare, FabFitFun - Beauty, Fashion, Scentbird Perfume Box, SALLY BEAUTY, Brandefy: Affordable Beauty.

Share IPSY: Personalized Beauty

Price drops on Google Play Popular Shopping Apps Today's trending apps Top new apps Apps other people are watching
e.l.f. Cosmetics and Skincare icon e.l.f. Cosmetics and Skincare
FabFitFun - Beauty, Fashion icon FabFitFun - Beauty, Fashion
Scentbird Perfume Box icon Scentbird Perfume Box
SALLY BEAUTY icon SALLY BEAUTY
Brandefy: Affordable Beauty icon Brandefy: Affordable Beauty
JustFab icon JustFab
Ulta Beauty: Makeup & Skincare icon Ulta Beauty: Makeup & Skincare
Sephora US: Makeup & Skincare icon Sephora US: Makeup & Skincare
Overview Alternatives Reviews Rankings Technology
AppBrain Intelligence premium content

Subscribe now to get full and unlimited access to AppBrain Intelligence. You'll have access to:

  • App Intelligence dashboard (performance timeline, competitor comparison, country rankings, insight cards)
  • Detailed ranking data per app
  • Full timeline per developer
  • Device market shares data per country
  • Unlimited keyword tracking
1 Month

$75/mo
(billed every month)

SAVE 0%
Subscribe
3 Months

$65/mo
($195 billed every 3 months)

SAVE 13%
Subscribe
1 Year

$57.50/mo
($690 billed every year)

SAVE 23%
Subscribe
Each subscription will automatically renew 3 days before the expiration date for the same time period. Subscriptions can be cancelled at any time before the renewal.

AppBrain is an app data site, we track rankings, ratings, installs for all apps and games on Google Play and the App Store. AppBrain doesn't host app files or APKs, all install links go directly to the official store. All trademarks are owned by their respective owners.

More apps

  • Top Android apps being viewed
  • View Dancing Cats: Duet Meow
  • AI Race stats
  • Rush Tiles: Rhythm Music Piano

App statistics

  • Android statistics
  • Google Play Developer stats
  • Trending Android Apps
  • Trending iOS apps
  • Top popular Apps
  • Buy the best Android phone
  • Buy & sell app businesses

About AppBrain

  • Contact
  • Privacy
  • Documentation
  • DMCA takedowns
  • Blog
  • How to improve the earnings of your ad units
© 2010-2026 - AppBrain