Latent Roll

Your friends' photos, hidden until the reveal. Latent is a shared disposable camera for any trip, dinner, party or night out — everyone shoots, nobody peeks, until it's time to develop.

Remember the disposable cameras that used to circulate at every party? Latent brings that back for the group-chat era — except now the whole event shares one roll, and the anticipation of waiting for photos to "develop" is part of the fun again.

HOW IT WORKS
Create a roll for anything — a trip, a birthday, a dinner, a night out, a weekly hangout
Guests nearby scan a QR code to join instantly via App Clip — no download required to shoot
Or join automatically based on location if you have the app
Shoot photos and short videos — everything stays hidden until reveal
No one can see any photos while the roll is live — not even you
Once the event ends, the gallery reveals for everyone at once
Buy the individual shots you love, or unlock the whole gallery

TRAVEL ROLLS
Heading somewhere with friends? Start a travel roll — no location limit, share the QR with your group anywhere in the world. Shoot for a day or two weeks, and the roll reveals automatically when the trip ends.

YOUR LATTE IS READY
The moment your roll develops, Latent lets you know — even if the app is closed. Open it and every photo is waiting.

BUILT FOR REAL EVENTS
Latent uses your event's real location, so only people who were actually there can join and shoot. Set a shot limit per guest, a custom radius, and exactly when the reveal happens — hours later, or the next morning.

AI HELPS THE BEST SHOTS RISE
Every gallery is quietly reviewed the moment it's revealed — blurry, dark, or empty shots get filtered out automatically, so what everyone actually sees is the good stuff.

RECURRING OR ONE-TIME
Running the same weekly night at your bar or café? Set up a recurring roll once, and it resets itself automatically — new roll, new QR code, no extra setup, forever. Or spin up a one-time roll for a single event and let it run its course.

YOUR MEMORIES, YOUR CALL
Buy just the photos you're in, or the whole gallery if you want everything. Everything you purchase gets saved permanently to your Negatives — your personal archive of every event you've been part of, even after the shared gallery disappears.

FOR VENUES AND ORGANIZERS
Own a bar, run a weekly event, or hosting something special? Create a roll, share the QR code, and that's it — no ongoing management, no app to check. Latent runs the reveal, the countdown, and the gallery automatically.

Download Latent and bring back the magic of waiting to see how the photos turned out.

Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/