mallow - no buy tracker

mallow helps you build a healthier relationship with shopping and spending. Track the value of things you don't buy, let go of impulse buys, and easily see the impact of your choices. Whether you're dealing with shopping anxiety, guilt, stress, overthinking, overwhelm, impulse buying, emotional shopping, or just want to feel more empowered with your money, mallow was made for you.

-- everything you never had --

It feels good to buy things. Choosing not to buy something, on the other hand, is often unrewarded and impossible to track, even if it was the best and healthiest decision. mallow is about making it feel good to put yourself and your wellness first.

mallow is designed for people who want to:

‣ Reduce impulse buying and overthinking purchases
‣ Break free from shopping stress and guilt
‣ Save more money for what matters
‣ Find peace in the things you already have

⁕ shopping on your terms ⁕
‣ Record items you chose not to buy and watch your savings add up
‣ Use the wishlist cooldown timer to let go of impulses (just write it down and wait!)
‣ Make shopping decisions easier with the pre-buy check questionnaire
‣ Organize your wishlist with tags and see total values

⁕ stay motivated ⁕
‣ Easily track no-buy challenges with daily check-ins, reminders, and a visual calendar
‣ Build streaks and add notes to stay on track
‣ Set monthly spending goals and see your progress

⁕ make it yours ⁕
‣ Write down your personal no-buy rules in an easy-to-access place
‣ Customize cooldown timers for your wishlist items
‣ Organize your wishlist with tags and see total values
‣ Create your own challenge rules - from "no online shopping" to "buy nothing new"


mallow is created by me, a solo indie developer. I built this app because I wanted and needed it myself: a simple, ethically-made app (no invasive ads or tracking) to help people reward themselves for healthy financial choices. mallow’s mission is to simplify spending and take the stress and guilt out of working towards financial wellness, and I hope it can help you.

Thank you for being here!

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Website: https://www.getmallow.app
Privacy Policy: https://gentlealgorithm.com/privacy-mallow/
Terms of Service: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/

Support: Submit a report in-app, through the info page. Or, visit itstheweekendlab.com/support for more details.

Subscriptions:
Subscription purchases will be applied to your iTunes account at the end of the free trial, or when you confirm your purchase. Subscriptions will automatically renew unless canceled within 24 hours before the end of the current period. You can cancel anytime with your iTunes account settings. Any unused portion of a free trial will be forfeited if you purchase a subscription. For more information, see the Terms and Privacy Policy, both linked below.