Pristine Connect

Pristine Whole Foods is an All-Natural Food Marketplace of the renowned Fortune Dairy dedicatedly established to deliver farm-fresh products at your home/office doorstep through an online subscription service.
Founded in the year 2012, Fortune Dairy is a renowned dairy boutique highly acclaimed for producing hygienic and nutritious milk under its iconic "Pristine" brand.

Free from hormones, pesticides and other toxic elements, Fortune Dairy's Pristine milk is produced by adopting advanced scientific methods at par with the international production standards and from the finest breed, nutritious feeding, hygienic milking and the best handling practices.

The concept of Fortune Dairy is simple: Better Feed produces Better Milk; Best practices yield Best Milk.

Fortune dairy is located near Lemoor Village in Hyderabad, nestled in the serene landscapes far away from the urban polluted suburbs. The dairy animals are taken care of by the experienced on-site veterinary doctors and compassionate milking staff to maintain stringent practices and expert supervision so to ensure that our dairy animals have unparalleled good health all the time.

Fortune Dairy has established a benchmark of excellence in the dairy business in delivering Farm Fresh milk with a core focus on consumer’s health and wellbeing.

Pristine milk is available exclusively by invitation only through a “Farm to Home” subscription concept.

Why Pristine Milk?

Pristine Milk from Fortune Dairy is 100% pure, hygienic, instantly pasteurized, chilled and packaged farm-fresh which arrives at your doorstep within 24 hours of milking, at its freshest best.
The milk is collected into our receiving tanks, is instantly pasteurized, chilled and packaged on the farm itself. Proper refrigeration is the most important factor in preserving the freshness of milk because bacteria grow rapidly in milk at room temperature and if not chilled for more than an hour which may cause serious illness.
At our farm, the entire Supply chain is strictly monitored, and the packaged milk is maintained at 4º C in walk-in coolers until it is picked up for delivery.
We have no competition in the city today. We are the only company supplying farm fresh pasteurized buffalo milk in three varieties: Whole with 6% fat, Premium with 3% fat and Slim buffalo milk. We also have cow milk as whole cow milk and our Signature Desi Cow milk.

Fortune Dairy is a socially responsible business organization and is a member of the United Nations SDG of Community Practice. We are strongly committed to the UN’s agenda to achieve sustainable development by 2030, which reflect in our business practices.

Fortune Dairy was founded by Srinivas Reddy Muppidi, the US returned technocrat and entrepreneur.

Since inception, Fortune Dairy’s business has been governed by integrity, honesty, and fair practices. We have upheld and lived up to this commitment every day, and our good reputation remains the most important asset of Fortune Dairy.
Fortune Dairy is an inspired company founded on strong values and vision to provide 100% natural farm-fresh products. Nothing comes out of our dairy at the cost of the environment.

The knowledge, skill and operational excellence in producing and distributing Pristine fresh milk have inspired the company to expand its reach into other farm-fresh products, which will be introduced in our Marketplace, “Pristine Whole Foods”.

Together with our vendors & supply chain partners, we adhere to our high-quality standards in our sourcing & production processes, to ensure the best possible product. Our policy in this regard sets out basic non-negotiable standards that guarantee our consumers the reliable, fresh and natural farm products that they deserve.

We are building a business in which ethical sourcing, artisan process, quality & care for consumers permeate all aspects of our company.