Seed to Scale

BUILD YOUR STARTUP WITH UNCLE MARTY

Meet Uncle Marty, a friendly billionaire from Texas who made it big in Silicon Valley. He's here to guide you through building your own tech
startup from the ground up.

THE STARTUP JOURNEY

Start with a simple idea and $50,000. Hire your first employees, develop your product, and try to grow into a successful company. Along the
way, you'll need to manage finances, keep your team happy, and make smart business decisions.

EMPLOYEE MANAGEMENT

Your employees are real people with needs. Their satisfaction naturally decreases each week - you'll need to give them raises, send them to
training, or offer time off to keep them productive and motivated.

LEARN AS YOU GO

Uncle Marty provides helpful tutorials throughout the game. Each feature is explained step-by-step with his signature cowboy humor, making
complex business concepts easy to understand.

CORE FEATURES

• TEAM BUILDING: Organize developers and designers into focused teams
• PRODUCT DEVELOPMENT: Build apps and services with modular features
• FINANCIAL MANAGEMENT: Handle contracts, funding rounds, and expenses
• OFFICE GROWTH: Expand from garage to proper office space
• TIME PROGRESSION: Advance week by week, managing monthly finances

DEVELOP YOUR PRODUCTS

Create apps, websites, or services by adding modules (features). Each module requires development and design work. The more complete your
product, the more users you can potentially reach.

FUNDING & GROWTH

Secure contracts for quick income or seek investment for long-term growth. Manage your cash flow carefully - running out of money means game
over.

SCALING UP

As you grow, hire specialists like network administrators and marketing managers. Each new role opens up different strategies and
possibilities.

SIMPLE, CLEAN INTERFACE

The game features a modern design with smooth animations. Available in English and French, with Uncle Marty guiding you in both languages.

REALISTIC CHALLENGES

• Weekly employee satisfaction management
• Monthly financial planning and reporting
• Strategic decisions about hiring and spending
• Balancing short-term contracts with long-term product development
• Choosing the right monetization strategy for your products


WHAT TO EXPECT

• Casual gameplay that you can pick up anytime
• Gradual learning curve with helpful tutorials
• Satisfying progression as your company grows
• Realistic but approachable business simulation
• Uncle Marty's entertaining commentary throughout