Waterfall: Simple Budgeting

WATERFALL — SEE WHERE YOUR MONEY GOES

Budgeting shouldn't feel like homework. Waterfall shows your finances the way water flows — income pours in from the top, expenses branch out below. One look and you instantly know where every dollar went.

No charts to decode. No spreadsheets to maintain. Just a beautiful, flowing picture of your money.


● WHY PEOPLE LOVE WATERFALL

"Finally, a budget app I actually understand." — That's what we hear most. Other apps give you pie charts and bar graphs. Waterfall gives you something better: clarity.

→ Income flows in from the TOP as a single stream
→ Expenses branch DOWNWARD like a waterfall
→ Thick branches = heavy spending
→ Thin branches = light spending
→ The pool at the bottom = your remaining savings

It's budgeting you can feel, not just read.


● RIDICULOUSLY FAST

Adding an expense takes 2 seconds:

1. Tap +
2. Enter amount
3. Pick category

That's it. No forms, no mandatory notes, no friction. We designed every pixel so your thumb does the work.


● FEATURES YOU'LL ACTUALLY USE

◆ Waterfall Visualization
Animated money flow with smooth transitions. Tap any branch to drill into transaction details. Watch your savings pool grow (or shrink) in real time.

◆ Recurring Bills & Income
Rent, subscriptions, salary — set them once to repeat daily, weekly, monthly, or yearly. Waterfall adds them automatically so nothing slips through.

◆ Smart Calendar
See your spending by day. Darker dots = bigger spending days. Tap any date to see exactly what you bought.

◆ Searchable History
Find that one transaction from three weeks ago in seconds. No endless scrolling.

◆ Custom Categories
Food, Transport, Bills, Shopping, Entertainment, Health — all built in. Add your own with custom icons and colors.

◆ Monthly Comparison
Swipe between months. See if you're spending more or less than last month. No complex reports needed.

◆ Daily Reminder
An optional gentle evening nudge to log your day. Habits beat willpower.

◆ Speaks Your Language
50 languages and 100+ currencies. Waterfall works the way you do, wherever you are.


● YOUR PRIVACY IS SACRED

All data lives on YOUR device. No account required. No bank login. No cloud. We literally cannot see your financial data — by design.


● FREE FIRST, PREMIUM OPTIONAL

Almost everything in Waterfall is free. Premium supports development and unlocks:
• No ads — ever
• Unlimited custom categories
• Export to PDF & Excel

Flexible monthly or annual plans — go annual and save 45%.


● BUILT FOR REAL PEOPLE

Waterfall isn't for accountants or finance nerds. It's for:

• You, if you've tried budgeting and quit
• You, if pie charts make your eyes glaze over
• You, if you just want to know "where did my money go?"
• You, if you need something that takes seconds, not minutes

Download Waterfall and finally see where your money goes — beautifully.


SUBSCRIPTIONS
This app offers auto-renewable subscriptions.
- Payment will be charged to your Apple ID account at confirmation of purchase.
- Subscriptions automatically renew unless canceled at least 24 hours before the end of the current period.
- Your account will be charged for renewal within 24 hours prior to the end of the current period.
- You can manage or cancel your subscription in your Apple ID account settings.

Terms of Use (EULA):
https://www.apple.com/legal/internet-services/itunes/dev/stdeula/