White Point Elabd

It all started in 1981, more than 40 years ago, with the purpose of operating in the field of home appliances and its components under the name of “Al Abd Group”.

El Abd started with being the sole agent for several Worldwide brands in the Egyptian market in 1981. Today, we turned into one of the leading home appliances tycoons with a competitive products portfolio serving the Egyptian market with several electrical home appliances categories including full automatic and top loading washing machines, dishwashers, refrigerator, freezers, gas cookers, water dispensers, and gas/electric water heaters, which are totally manufactured in some of the largest home appliances factories in Italy and Turkey. In Addition, some of our products are manufactured in our factory in El Sadat Industrial City on a total area of 106,000 m2.

El Abd Group is proudly certified by ISO 9001:2008 provided by TUV NORD.


Working together with our strategic partners, we, El ABD team, will do our utmost efforts to reach a leading position in the regional market of home appliances. We always believe that there’s a bright side of everything, another side of a coin, a half full cup. We hope to be the White Point in our customer’s choices.