Wine Trails: Tour|Learn|Taste

The road between wineries is the wine country. Always has been.

Wine Trails turns that drive into the trip. Self-guided audio tours by storytellers who've done the drive — winemakers, sommeliers, and wine country regulars sharing the histories, the geology, the family arguments, and the reasons you should pull off at this exact gate. Real voices. Real stories. The kind of detail a guidebook leaves out.

1,100+ WINERIES. 30 REGIONS. 4 COUNTRIES.

New Zealand. Australia. The United States. South Africa. From the granite hills of Eden Valley to the volcanic ridges of Russian River. From the cool fog of Marlborough to the schist soils of Central Otago. Whether you're three exits from Napa or six time zones from Margaret River, your next pour is mapped, narrated, and ready to drive.

SELF-GUIDED AUDIO TOURS
Press play and drive. Each tour is built leg-by-leg from the cellar doors you've selected, and the audio fires automatically based on your real-time location. No fumbling with maps. No reading while driving. Just narration that lands when you need it.

CELLAR DOOR CHECK-INS
Every winery you visit, every cellar door you pour at — check in to make it official. Earn the visit. Add it to your map. Watch your personal wine country atlas fill in tasting room by tasting room.

BADGES, LEADERBOARDS, HEATMAPS
Hit milestones. Climb regional leaderboards. Watch your visit heatmap spread across continents. Wine touring you'll actually want to keep playing.

YOUR WINE JOURNAL
Every pour deserves a note. Photograph the bottle. Write what you tasted. Rate it. Pin it to a winery. Build a private library of every wine that ever moved you — searchable, organized, and yours forever.

ACTIVITY FEED & FRIEND CHEERS
See what your wine-loving friends are pouring. Send a cheers when they crack something great. Wine Trails is more fun shared.

WINE CONCIERGE
Books your tastings for you, so you can enjoy more.

WINE PODCASTS
In-app podcasts from regional winemakers, importers, and the kind of cellar-master who'll talk you through their malolactic decisions for forty-five minutes if you let them. The wine country curriculum, on tap.

GUIDED TOUR MARKETPLACE
Want a human guide instead of self-driving? Browse vetted local operators in every region. Book through Wine Trails. We handle the logistics; you bring the glasses.

WINETRAILS+ MEMBERSHIP
Free to start, with the core experience for every wine country traveler. Upgrade to WineTrails+ for unlimited audio tours, advanced heatmaps, exclusive regional content, and priority concierge.

LIVE IN 30 REGIONS
NEW ZEALAND — Auckland, Bannockburn, Bendigo, Canterbury, Cromwell, Gibbston, Gisborne, Hawkes Bay, Marlborough, Nelson, Northland, Waiheke Island, Waipara, Wairarapa, Waitaki, Wanaka, Alexandra.

AUSTRALIA — Barossa Valley, Hunter Valley, Margaret River, McLaren Vale, Yarra Valley.

UNITED STATES — Napa Valley, Paso Robles, Santa Barbara, Sonoma County, Temecula Valley, Walla Walla, Willamette Valley.

SOUTH AFRICA — Stellenbosch.

More regions, every release.

BUILT FOR THE DRIVER
Hands-free, screen-down, road-aware. Audio narration ducks Spotify and Apple Music automatically — your playlist keeps playing, just quieter while the story unfolds.

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Self-guided wine country, finally done right. Pull off at the next cellar door. We'll tell you the story.

CHEERS, AND HAPPY TRAVELS.

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