RSAS - Online Product Ordering

RSAS contain various types of product such like Emami product and rajnigandha and many other products

This is the wholesale app which provide
Emami Product
Rajnigandha
Tansan
Emami Cream
Emami Oil

In this app you can order min-max order 5 pices to 100 pices
Update your Profile address and Mobile Number
Your order is confirmed by our custmer

Established in 1974, Emami Limited is the flagship company of the Emami Group and one of the leading FMCG companies in India operating in beauty and healthcare spaces. The Company's enviable portfolio of over 300 products based on Ayurvedic formulations include many household brand names such as BoroPlus, Navratna, Fair and Handsome, Zandu balm, Mentho Plus balm and Fast Relief.

In 2008 Emami Limited made one of the most historic FMCG acquisitions of The Zandu Pharmaceutical Works Ltd, for Rs 730 cr. In 2009, the FMCG business of Zandu was merged with Emami Ltd. In June 2015 Emami Ltd made another big ticket acquisition of Rs 1684 cr when it acquired the business of 'Kesh King' and stepped into the Ayurvedic hair & scalp care segment. Emami has a strong distribution network of 3150 distributors through which its products are available over 4 million + retail outlets across India. The company has footprints in more than 60 countries including GCC, Europe, Africa, CIS countries and the SAARC.

The inception of Emami Group took place in the mid 1970s when two childhood friends, R S Agarwal and R S Goenka, left their management jobs with the Birla Group to set up Kemco Chemicals, an Ayurvedic medicine and cosmetic manufacturing unit in Kolkata in 1974. At that time the Indian FMCG market was still dominated by multinationals.

The company was established with modest capital of Rs. 20,000 and started manufacturing cosmetic products as well as Ayurvedic medicines under the brand name of Emami from a small factory in Kolkata, targeting sales at the Indian middle class.

In the early days the founders personally sold their cosmetics from shop to shop, using hand-pulled rickshaws. They soon established recurring consumer demand, and gradually hired additional staff. A chain of distributors was established and the sale of Emami products spread from West Bengal to rest of Eastern India and gradually to other states. Emami Talcum, Emami Vanishing Cream and Emami Cold Cream sold well. The company's marketing techniques were to sell dreams of beauty to Indian women using radio and TV advertising.

In 1978, Agarwal acquired Himani Ltd, a privately owned cosmetics company with a factory in Kolkata. The business of Himani was almost 100 years old, although it had only been incorporated in 1949 as a Private Ltd. Company; it had a good brand equity in Eastern India, but was in financial trouble. Agarwal and Goenka managed to restore it to profit, at considerable risk considering the small capital base of their own company at the time; this later proved to be the turning point for their business.

Agarwal decided to produce health care items and toiletries based on Ayurvedic preparation in the Himani factory. Ten years after commencement of the company, it launched Boroplus Antiseptic Cream under the Himani umbrella in 1984. This became a flagship brand and was extended to other products such as Boroplus Prickly Heat Powder. Emami brands started selling in all states of North, East and West India. Today Boroplus is not only the largest selling antiseptic cream in India but also in Russia, Ukraine, and Nepal.

In the 1983 Bollywood film Agar Tum Na Hote, one of the earliest brand placement campaigns was achieved with lead actor Rajesh Khanna playing the managing director of Emami.

In the 1990s, Emami launches another flagship brand under the Himani Umbrella, Navratna Cool Oil, and expanded production by opening its second factory, at Pondicherry.