Smytten: Beauty Shopping App

Try Minis, then shop beauty and personal care you love.

Discover something new with Smytten, the beauty and personal care shopping app built around Minis.

Not sure which sunscreen, face wash, serum or perfume suits you? Start small. Pick Minis with points, try them at home, and find what works for your skin, your hair and your routine. Start with 10 Minis for ₹299. (Minis are trial-size products, so you try before you commit.)

Found a favourite? Shop its full-size range in the Shop section, where 1000+ specially curated brands sit in one app, handpicked, not a crowd of everything.

Skincare your way: shop face wash from The Derma Co, Cetaphil and Dot & Key, serums and creams from Minimalist, Pilgrim, Foxtale and Hyphen, and sunscreen from Dot & Key, The Derma Co, Dr. Sheth's and Bioderma. Add toners, face masks from Sanfe and lip care.

Makeup to shop: lipstick, eyes and face from Renee, Swiss Beauty, Just Herbs and Maybelline New York, nails from Renee and Swiss Beauty, plus Lakmé, brushes and kits.

Haircare that fits: shampoo and conditioner from Bare Anatomy, WishCare, Pilgrim and Arata, plus hair serum, masks and styling from Moxie Beauty and more.

Fragrance for him and for her: perfumes from Renee, The Man Company and Swiss Beauty, plus deodorants and roll-ons.

Bath and body: body wash from mCaffeine, Foxtale and The Man Company, soaps from mCaffeine and Ghar Soaps, body lotion from Cetaphil, Rica and Vaseline, plus shaving, hair removal and feminine hygiene.

Health and wellness: supplements from Oziva and GNC, sports nutrition from GNC and Yogabar, plus Yogabar breakfast, dry fruits and energy bars. Also Mom & Baby, Kitchen & Home, Accessories and Pet Care. Brands like Mamaearth, Plum, Simple, Sanfe, Himalaya, Garnier, Neutrogena, Dermatouch, Conscious Chemist, Bioderma, Bella Vita and SUPERYOU are here as well.

Deals and offers
- Save up to 55% on top brands
- Free gifts on select Minis and Shop purchases
- Products starting at just ₹49
- Free delivery on orders above ₹299
- Pay online or choose cash on delivery; every payment mode is supported

How it works
1. Download Smytten and sign up.
2. Choose your Minis with points.
3. Try them at home and see what suits you.
4. Love a brand? Shop its full-size products from the Shop section.

Easy returns within 5-7 business days; refunds usually reach you in 2-3 days. Cash on delivery is available on Minis and the Shop.

Smytten: try first, then shop what you love.

Recent changes:
Introducing Buzz Hub, our new community space where you can create videos, become an affiliate, watch videos to discover products, and shop directly!
We’ve also rolled out AI-powered search and conversational discovery to help you find the right products faster, along with a cleaner, more optimized layout for a smoother shopping experience. Plus, minor improvements and bug fixes for better performance.