IPSY: Personalized Beauty

4.3.0

IPSY

4.65

152,969 reviews

1,000,000+
Downloads

Free

The ultimate beauty membership

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4.65 · 152,969 reviews · 1,000,000+ downloads · #7 in Beauty

About IPSY: Personalized Beauty

IPSY: Personalized Beauty is a beauty app developed by IPSY.

Download Statistics

IPSY: Personalized Beauty has been downloaded 4.3 million times. In the last 30 days, the app was downloaded 12 thousand times. It is ranked #7 in beauty.

User Ratings

IPSY: Personalized Beauty is rated 4.65 out of 5 stars. The rating is based on 150 thousand ratings.

App Information

IPSY: Personalized Beauty is FREE to download. The APK download size is 31.19 MB. The latest version available is 4.3.0. The last update was on February 26, 2026.

Technical Requirements

IPSY: Personalized Beauty requires Android 4.1+ or higher. The app has a content rating of Everyone. The app has been available on Google Play March 2017.

Description

Play, explore, and express your unique beauty with IPSY—curated just for you. We offer 3 plans: Original, Extra, and Ultimate, giving every kind of beauty lover the perfect way to play.

More data about IPSY: Personalized Beauty

Price	Free to download
Total downloads	4.3 million
Recent downloads	12 thousand
Rating	4.65 based on 150 thousand ratings
Ranking	Top ranked
Version	4.3.0
APK size	31.2 MB
Number of libraries	20
Designed for Android	4.1+
Suitable for	Everyone
Ads	NO ads

App Performance Report

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Alternative downloads for the IPSY: Personalized Beauty app

IPSY: Personalized Beauty compared with similar apps

Common keywords of similar apps

Ipsy Ultimate Membership Play Express Curated Original Extra Preferences Deals Create Picks Step Sales Beauty Products Makeup Brands Cosmetics Shop Personalized Explore Hair Discover Skincare Tutorials Exclusive Care

Keywords missing from this app

App Shopping Skin Experience Fragrance Huda Sephora Find Top Trends Tips Free Perfect Routine Product Online Latest Essentials Make Rewards Day Offers Easy Purplle Fragrances Features Enjoy Access Haircare Love Korean Buy Learn Trending Recommendations Tools

Google Play Rating history and histogram

130K

7.7K

3.6K

2.4K

7.8K

Downloads over time

IPSY: Personalized Beauty has been downloaded 4.3 million times. Over the past 30 days, it averaged 400 downloads per day.

Changelog of IPSY: Personalized Beauty

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Developer information for IPSY

IPSY

google-play@ipsy.com

Website

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Comments on IPSY: Personalized Beauty for Android

★★★★★ Shae G. · Apr 4, 2026

I can't live without my Ipsy subscription! I love the products I receive, and It's hard to match my skin tone but Ipsy does it so well!

★★★★★ Sandra Mattila · Feb 3, 2026

I ordered the bag that was on sale I didn't order the tetrameter did pay for the bag one not the bigger one I need my money back

★★★★★ Anita Kinney · Feb 3, 2026

I first got the lowest package and used products that only came in samples. Now that I have the middle-priced packages, they are full sized, and I like that package, after the cheapest samples and cute zipper bags, the 1st box I received was HUGE pastel colored box, I was impressed !!

★★★★★ Bev Dickison · May 5, 2026

Love there makeup considering how expensive it is, and we pay half that for a box.

★☆☆☆☆ Patty Paul · Feb 11, 2026

Just get a Box charm box. They only give good boxes to youtubers or TikTokers. I love my ipsy even when they send me every month mascara or liquid eyeliner. How much mascara or liquid eyeliner do you need apparently every month to ipsy. Don't buy stuff or buy with points because you never know if you will get it. Once you tell them they don't anwer you. So sad. Everything else is great. Really great! I was getting the ultra box... I order a box today 2-10-26 all I got in by box wash 3 blushes...

★☆☆☆☆ Magdalena Bedernik · Mar 4, 2026

Ipsy isn't great anymore. Only thing I like is the occasional bag design. Most products are cheap, never heard of brands. If you order off their shop, you could get expired products (I did). I've had wrong items sent. Customer service has tanked: unhelpful and filled with verbose niceties. If you have concerns, they might completely ignore it. They send doubles of said cheap products. I don't know the point of the quiz, because I rarely seem to get a brand I'd like to try, most stuff is bland.

★☆☆☆☆ Zoe Ford · Apr 19, 2026

So I tried to cancel my monthly subscription after I got my first one I tried canceling it 3 times, so I assumed it was, but it charged my card again I went to see if my ipsy was still activated it said it wasn't but then y charge me, and I made a complaint and asked for a refund, and they refused, so I no longer will be a future customer

Google Play Rankings for IPSY: Personalized Beauty

Top rankings

Rank	Country	Category	List
7	United States	Beauty	Top Free
14	Canada	Beauty	Top Free

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Ranking history in United States

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Technologies used by IPSY: Personalized Beauty

IPSY: Personalized Beauty is requesting 20 permissions and is using 20 libraries.

Permissions

Development tools

test access to protected storage

Network communication

view network connections, full network access, receive data from Internet

Storage

modify or delete the contents of your USB storage

System tools

run at startup, draw over other apps, prevent phone from sleeping

Extra

android.permission.ACCESS_ADSERVICES_AD_ID, android.permission.ACCESS_ADSERVICES_ATTRIBUTION, android.permission.ACCESS_ADSERVICES_CUSTOM_AUDIENCE, android.permission.ACCESS_ADSERVICES_TOPICS, android.permission.BROADCAST_CLOSE_SYSTEM_DIALOGS, android.permission.FOREGROUND_SERVICE, android.permission.POST_NOTIFICATIONS, com.google.android.finsky.permission.BIND_GET_INSTALL_REFERRER_SERVICE, com.google.android.gms.permission.AD_ID, com.huawei.appmarket.service.commondata.permission.GET_COMMON_DATA, com.ipsy.mobile.production.DYNAMIC_RECEIVER_NOT_EXPORTED_PERMISSION, com.samsung.android.mapsagent.permission.READ_APP_INFO

Ad network libraries

AdMob

AppsFlyer

Social libraries

Facebook

Twitter Kit

Development tools

Android Jetpack core

Android Architecture Components Firebase Android Library Icon

Firebase

Google Cloud Messaging (GCM) Android Library Icon

Google Cloud Messaging (GCM) Google gson Android Library Icon

Google gson Okio Android Library Icon

Okio

Google ZXing Retrofit Android Library Icon

Retrofit

Picasso

BoltsFramework Yoga Android Library Icon

Yoga

React Native Crashlytics Android Library Icon

Crashlytics fabric Android Library Icon

fabric

Branch

HockeyApp

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