The top 20 popular Personalization Apps for Android in the United Kingdom (with a recent update)
Google Play has 65,595 Personalization apps, the 12th largest app category. 9,556 of them have at least 50,000 installs. 37% are paid, and the average rating is 4.4. Ranked by popularity in the United Kingdom. Together these 18 apps got 24M installs in the last 30 days. Microsoft SwiftKey AI Keyboard got the most installs in the last 30 days: 20M. Install counts come from Google Play.
Last updated on 2026-10-29.
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App
Installs, 30 days
vs 30 days before
Last 12 weeks
Total installs
On Play